Summer is officially here in dubai. Temperatures are soaring. There are many ways to cool off. But none of them are as cool as this. If getting yourself a scoop at Dhs 6 is a great idea, here's a refreshing way to communicate it. We created a handheld paper fan using five colourful scoops.It ticks all the right boxes because of its utility, clever design and brand recall value.

I was rewarded an i-pad for this innovative idea from Avi Bhojani, Group CEO-BPG